When you think of game-changing sports deals, the LeBron Nike Sneaker Deal is a true slam dunk collaboration. Not only has it redefined what an athlete-brand partnership can look like, but it’s also given sneakerheads a whole new reason to get excited every season. So, grab your favorite kicks and let’s break down how King James and the Swoosh created a legacy that goes way beyond the hardwood. How It All Started: The Birth of the LeBron Nike Sneaker Deal First things first, let’s rewind to 2003. Back then, an 18-year-old high school phenom named LeBron James signed a massive $90 million deal with Nike — even before he played…